August 19, 2005

Google's Relevancy Becoming More Irrelevant

Do a search on Google for the word "Microsoft". What do you get as sponsored results; ads for ink cartridges, online schooling, and credit cards. The new bidding policies have allowed advertisers with irrelevant advertisements to flood into the pages of search terms that don't have to do anything with what they are advertising.

Google may start having problems with users not having as good of an experience as they previously have been having. A lot of people say they don't notice the ads (or even know they're there), but they may start noticing once they search do a search for weather in florida and see ads for clubs, credit cards, and spanish lessons.

Do a search for the word "google" on Google, see what results you get. (they were worse earlier in the day)

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