August 18, 2005

Geico vs. Google - Court Decision

If you have been following the news, you would have heard that Google was sued by Geico in a trademark infringement suit. Basically, Geico was trying to get Google to stop selling trademarked terms like Geico and to stop them from using the same trademarks in ad titles & descriptions.

Google's wanted to clarify the decision made by the judge on its blog.

In short, you are not allowed to use trademarked terms in titles or descriptions, but you may still bid on trademarked keywords.

Google AdWords

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